Create Your Own “Search Story”
If you watched the Superbowl back in February, then you likely caught Google "Parisian Love" ad. The ad tells the story of a young man who moves to Paris, meets a girl, falls in love, and eventually starts a family. This otherwise cliche story was made into a very creative ad by telling the entire story through search queries. Using only video from a computer screen it shows searches like "how to impress a French girl" and "what are truffles" to guide the television audience through the story ...
Read MorePlugin Monday: Lightbox Plus
With over 92,000 all-time downloads, Lightbox Plus is a very popular solution for displaying large images elegantly in a WordPress blog. Lightbox Plus displays images in a pop-up, framed box while darkening the rest of your site. This is a much more elegant and user-friendly solution than either shrinking large images down or leaving them to be displayed as an image-only page.
Read More11 Essentials of Writing a High-Quality RFP
photo credit: DeaPeaJay Requests for proposal for websites—or RFPs as they’re often called—can be difficult to write, especially for non-technical customers. So, I thought I’d draft a set of guidelines specifically geared toward non-profits working the public policy world—the core audience of ReadyMadeWeb.
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