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Check out this video from Seth Stevenson, the ad critic at Slate. He explains how Slate’s V—Slate’s video site—ran an ad campaign on Fox News for only $100.

This wasn’t prime-time ad real estate—it was re-runs of Glenn Beck shown at 3am—but it proves the point about how easy it can be to run a nation-wide TV campaign from your computer.

HT Jerry Brito.